Trying to bury negative news by pushing it to the second page is a temporary...

https://thebossmagazine.com/post/erase-com-guide-to-protecting-your-online-reputation/

Trying to bury negative news by pushing it to the second page is a temporary fix that rarely lasts. That approach, known as suppression, leaves the original damage live and waiting for a search algorithm change to bring it back to the top