Why Completion Speed and Fit Matter More Than "Boutique" Labels in Complex International Deals
https://xeon-wiki.win/index.php/When_Boutique_Firms_Outperform_Big_Banks_-_and_When_They_Don%E2%80%99t:_A_Practical_Guide_for_Complex_International_Deals
When a seller or buyer tells me they want a boutique firm because "boutiques are better," I smile and reach for a coffee. That line is marketing shorthand, not a procurement strategy