How a Licensed Casino Affiliate Program Works for iGaming Marketers

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As an iGaming marketer, you partner with a licensed casino that shares a unique affiliate link or code. You drive targeted traffic through your own channels, and the casino tracks sign-ups and deposits from your referrals. You earn a commission—often a percentage of the house revenue from those players—paid on a regular schedule. It's a performance-based model where your success directly ties to the casino's ability to convert and retain your leads.