Consistent business info is the foundation of local SEO. When your NAP—name,...

https://www.jasminedirectory.com/blog/how-to-manage-your-business-directory-and-citation-reputation-for-maximum-local-visibility/

Consistent business info is the foundation of local SEO. When your NAP—name, address, and phone number—matches across the web, Google trusts your location enough to rank you higher